The initiative to donate salads to health care workers fighting in the frontline against COVID-19 started with a close friend. He placed an order of 1,000 salads for this group, which with he also wanted to get Urban Salad back in business. There was a massive response to a LinkedIn call ‘how to get these salads to the right people’. And that’s how it all started. 

Hopefully we can count on your support.

The idea is simple:

1. 1. 1. People and businesses donate money via the donation form above.
      2. Urban Salad produces the salads. In that way our shops are operational again, als well as our employees and suppliers.
      3. We will deliver these salades to health care workers and other people in need.
      4. The more money we have, the more free meals we can provide to these people and the more employees and suppliers can get back to work.
      5. And companies in business need less government support.

We will do everything we can to be as transparent and honest as possible in what we receive and what we do for that money. The aim is to provide healthy and delicious meals to health care workers and other people in need and to get Urban Salad – and a part of our supply chain – back in business and not to make a profit from it. The regular price of our salads starts at €8,75, but to be able to provide as many meals as possible we charge €7,50 per salad during this campaign.

Through the news bulletin below (you have to switch to the Dutch website to see the news bulletin) and the Instagram feed, we will post regular updates on what we do and where we stand.

Stay safe!

Jasper van Wieren

Founder Urban Salad